Cookie Policy

1. Introduction

Welcome to AgriERP. We are committed to being transparent about how we use cookies and similar tracking technologies on our website and digital products. This Cookie Policy explains what cookies are, what types of cookies we use, why we use them, and how you can control them.

This policy covers all users of AgriERP’s website (agrierp.com) and digital services, regardless of your location. We have designed this policy to comply with applicable laws across all major global jurisdictions, including but not limited to:

  • The European Union General Data Protection Regulation (GDPR) and the ePrivacy Directive
  • The United Kingdom General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR)
  • The California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA)
  • Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and provincial laws
  • Brazil’s Lei Geral de Proteção de Dados Pessoais (LGPD)
  • Australia’s Privacy Act 1988 and the Australian Privacy Principles (APPs)
  • India’s Digital Personal Data Protection Act 2023 (DPDPA)
  • Pakistan’s Personal Data Protection Bill
  • The United Arab Emirates Federal Decree-Law on Personal Data Protection
  • South Africa’s Protection of Personal Information Act (POPIA)
  • Singapore’s Personal Data Protection Act (PDPA)

By continuing to use our website after this policy is presented to you, and where required by law by providing your consent via our cookie consent tool, you agree to the use of cookies as described in this policy.

2. What Are Cookies?

Cookies are small text files placed on your computer, smartphone, tablet, or other device when you visit a website. They are widely used to make websites work efficiently, provide functionality, and give website owners information about how their site is used.

Cookies are not programs, viruses, or malware. They cannot execute code, carry viruses, or install software. A cookie can only be read by the website that created it.

2.1 How Cookies Work

When you visit a website, your browser requests a web page from a server. The server may instruct your browser to store a cookie. On your next visit, your browser sends the cookie back to the server, allowing the server to identify you as a returning visitor and recall your preferences.

2.2 Similar Technologies

In addition to cookies, we may use similar tracking technologies including:

  • Web Beacons (also called pixels or tracking pixels): Tiny invisible images embedded in web pages or emails that track whether a page was opened or an email was read.
  • Local Storage: A method for websites to store data in your browser beyond what cookies can hold, without an expiry date.
  • Session Storage: Similar to local storage but the data is cleared when you close your browser tab.
  • Device Fingerprinting: A technique to identify your device based on its configuration, browser settings, and other attributes.
  • JavaScript Tags: Code snippets that can collect information about your browsing behaviour.

All references to ‘cookies’ in this policy also apply to these similar technologies unless otherwise specified.

3. Types of Cookies We Use

We classify the cookies we use into four categories, following internationally recognised standards set by the International Chamber of Commerce (ICC) UK Cookie Guide and adopted by regulators globally.

3.1 Strictly Necessary Cookies

These cookies are essential for our website to function correctly. They enable core functionality such as security, network management, and account access. Without these cookies, services you have requested cannot be provided. You cannot opt out of strictly necessary cookies as they are required for the website to operate.

Cookie NameProviderPurposeDurationType
_session_idAgriERPMaintains your login session and prevents session fixation attacksSessionHTTP Cookie
csrf_tokenAgriERPCross-Site Request Forgery protection token to secure form submissionsSessionHTTP Cookie
auth_tokenAgriERPAuthenticates logged-in users and manages secure access30 daysHTTP Cookie
cookie_consentAgriERPStores your cookie consent preferences12 monthsHTTP Cookie
lb_sessionAgriERPLoad balancer session routing for performanceSessionHTTP Cookie

3.2 Performance & Analytics Cookies

These cookies collect anonymous information about how visitors use our website, including which pages are visited most often and whether users encounter error messages. The information collected is aggregated and does not identify individuals. We use this data to improve how our website works.

Cookie NameProviderPurposeDurationType
_gaGoogle AnalyticsDistinguishes unique users for traffic analysis using anonymised identifiers2 yearsHTTP Cookie
_ga_*Google AnalyticsMaintains session state for Google Analytics 4 measurement2 yearsHTTP Cookie
_gidGoogle AnalyticsDistinguishes users for 24-hour analytics sessions24 hoursHTTP Cookie
_gatGoogle AnalyticsThrottles request rate to Google Analytics servers1 minuteHTTP Cookie
_hjSessionUser_*HotjarIdentifies returning users for session recording and heatmaps1 yearHTTP Cookie
_hjSession_*HotjarContains current session data and prevents duplicate session data30 minutesHTTP Cookie
_hjidHotjarSets a unique ID to track user journeys across pages1 yearHTTP Cookie

3.3 Functionality Cookies

These cookies allow our website to remember choices you make (such as your username, language, or region) and provide enhanced, more personal features. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.

Cookie NameProviderPurposeDurationType
user_langAgriERPRemembers your language preference12 monthsHTTP Cookie
user_timezoneAgriERPStores your selected timezone for accurate date/time display12 monthsHTTP Cookie
ui_themeAgriERPRemembers your display preference (light/dark mode)12 monthsHTTP Cookie
dashboard_layoutAgriERPSaves your custom dashboard configuration6 monthsHTTP Cookie
recent_itemsAgriERPTracks recently viewed records for quick access30 daysHTTP Cookie
intercom-session-*IntercomIdentifies users across sessions for live chat continuity7 daysHTTP Cookie
intercom-id-*IntercomAnonymous visitor identifier for live chat9 monthsHTTP Cookie

3.4 Marketing & Targeting Cookies

These cookies are used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. They are usually placed by advertising networks with our permission.

IMPORTANT: These cookies require your explicit opt-in consent in most jurisdictions. They are disabled by default and only activated when you provide consent via our cookie banner.

Cookie NameProviderPurposeDurationType
_fbpMeta (Facebook)Used by Facebook to deliver advertising products such as real-time bidding3 monthsHTTP Cookie
_fbcMeta (Facebook)Stores last click attribution for Facebook ad campaigns2 yearsHTTP Cookie
ads/ga-audiencesGoogle AdsUsed by Google AdWords to re-engage visitors via targeted adsSessionPixel
IDEGoogle DoubleClickMeasures ad conversion and tracks cross-site user behaviour13 monthsHTTP Cookie
li_fat_idLinkedInLinkedIn member indirect identifier for conversion tracking30 daysHTTP Cookie
bcookieLinkedInBrowser identifier for LinkedIn advertising network2 yearsHTTP Cookie
NIDGoogleRegisters a unique ID to target ads based on recent searches6 monthsHTTP Cookie

4. Legal Basis for Cookie Usage

The legal basis on which we rely to place cookies on your device depends on the type of cookie and your jurisdiction. The table below summarises our legal basis per cookie category:

Cookie CategoryEU/UK (GDPR)US (CCPA/CPRA)Other Regions
Strictly NecessaryLegitimate Interest / Contract PerformanceNo consent requiredNo consent required
Performance & AnalyticsConsent RequiredOpt-Out (Right to Opt-Out)Consent or Legitimate Interest
FunctionalityLegitimate Interest / ConsentNo specific requirementVaries by jurisdiction
Marketing & TargetingExplicit Consent RequiredOpt-Out (Do Not Sell/Share)Explicit Consent Required

5. Third-Party Cookies & Data Processors

Some cookies on our website are set by third-party service providers that we use to enhance our services. These third parties may collect information about your online activities across different websites over time. We have data processing agreements in place with all third-party processors. The main third-party processors we use are listed below:

Third PartyService TypeData SharedPrivacy Policy
Google LLCAnalytics (GA4)Anonymised browsing data, IP (anonymised)policies.google.com
Google LLCAdvertising (Ads)Browsing behaviour, ad interactionspolicies.google.com
Meta Platforms Inc.Marketing PixelsPage visits, conversion eventsfacebook.com/privacy
LinkedIn Corp.Ad TargetingProfessional profile matching datalinkedin.com/legal/privacy-policy
Hotjar Ltd.UX AnalyticsSession recordings, heatmap datahotjar.com/legal/privacy
Intercom Inc.Live ChatChat history, user identifiersintercom.com/legal/privacy

All third-party processors listed above are contractually bound to process data only on our instructions, maintain adequate security, and comply with applicable data protection laws including GDPR Standard Contractual Clauses (SCCs) where data is transferred outside the EEA.

6. Google Analytics — Detailed Disclosure

We use Google Analytics 4 (GA4) to understand how visitors interact with our website. Here is what you need to know:

  • IP Anonymisation: We have configured Google Analytics with IP anonymisation enabled. Your IP address is anonymised as soon as technically feasible at the earliest stage of data collection, before it is stored or processed.
  • Data Retention: We have set the data retention period in Google Analytics to 14 months. After this period, personal data associated with cookies is automatically deleted.
  • Data Storage Location: Data collected by Google Analytics is processed and stored on Google servers, which may be located in the United States or other countries. For EU/EEA users, we rely on Google’s Standard Contractual Clauses for cross-border data transfers.
  • Sharing with Google: The information generated by cookies about your use of our website will be used by Google to compile reports on website activity and provide other internet services. Google may transfer this information to third parties where required by law.
  • Opt-Out: You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout. You can also opt out via our cookie preference centre.

7. Cookie Consent & Your Choices

7.1 Our Consent Tool

When you first visit our website, you will be presented with a cookie consent banner. This banner allows you to:

  • Accept All Cookies: Consent to all categories of cookies including performance, functionality, and marketing cookies.
  • Reject Non-Essential Cookies: Decline all cookies except strictly necessary ones required for the site to function.
  • Customise Preferences: Choose which specific categories of cookies you wish to accept or decline.

Your consent preferences are stored and respected across your sessions. You can change your preferences at any time by clicking the ‘Cookie Settings’ link in the footer of our website.

7.2 Withdrawing Consent

You have the right to withdraw your consent at any time. Withdrawing consent does not affect the lawfulness of processing based on consent before its withdrawal. To withdraw consent, you can:

  • Click the ‘Cookie Settings’ link in the footer of agrierp.com and update your preferences.
  • Clear all cookies in your browser settings, which will reset your consent preferences.
  • Use browser-specific privacy controls (see Section 7.3 below).
  • Email us at [email protected] with your request.

7.3 Browser Controls

You can control cookies through your browser settings. Most browsers allow you to view what cookies are stored and delete them individually or all at once, block third-party cookies, block all cookies from being set, and delete all cookies when you close your browser. Browser-specific instructions:

  • Google Chrome: Settings > Privacy and Security > Cookies and Other Site Data
  • Mozilla Firefox: Options > Privacy & Security > Cookies and Site Data
  • Apple Safari: Preferences > Privacy > Manage Website Data
  • Microsoft Edge: Settings > Cookies and Site Permissions > Cookies and Stored Data
  • Opera: Settings > Advanced > Privacy & Security > Cookies

Note: Blocking all cookies may impair the functionality of our website and some services may not work as expected.

7.4 Do Not Track & Global Privacy Control

We honour the Global Privacy Control (GPC) signal as an opt-out of sale or sharing of personal information for users in jurisdictions where this is required (including California under CPRA). On mobile devices, you can control interest-based advertising via iOS Settings > Privacy & Security > Tracking, or Android Settings > Google > Ads.

8. How Long We Keep Cookie Data

The retention period for cookie data depends on the type of cookie:

  • Session Cookies: Deleted automatically when you close your browser.
  • Persistent Cookies: Retained for the period specified in each cookie’s settings (see the cookie tables in Section 3 above).
  • Analytics Data: Aggregated and anonymised analytics data may be retained for up to 26 months for trend analysis and website improvement purposes.
  • Consent Records: We retain records of your cookie consent for up to 3 years to demonstrate compliance with applicable laws.

When cookie data is no longer needed for the purposes described in this policy, we delete or anonymise it. Where we are unable to do so (for example, because it has been stored in backup archives), we store the data securely and isolate it from further processing until deletion is possible.

9. Children’s Privacy

Our website and services are not directed at children under the age of 16 (or under 13 in the United States, or such higher age as required by applicable local law). We do not knowingly place tracking cookies on devices used by children, and we do not knowingly collect personal information from children through cookies.

If you are a parent or guardian and believe that your child has provided us with personal information through our website, please contact us at [email protected] and we will delete such information promptly.

10. Cookie Security

We implement appropriate technical and organisational measures to protect the data collected via cookies against unauthorised access, alteration, disclosure, or destruction. These measures include:

  • Using the Secure flag on cookies to ensure they are only transmitted over HTTPS connections.
  • Using the HttpOnly flag on session and authentication cookies to prevent access by client-side scripts.
  • Setting the SameSite attribute on cookies to prevent cross-site request forgery.
  • Regularly reviewing and auditing the cookies in use on our website.

Ensuring all third-party processors maintain adequate security standards under binding contractual terms.

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